Promotion

We offer artist related print, online and radio promotion for Germany. Each campaign is individually designed and supervised. In cooperation with artist, management and label we create a release related promotional concept, possible in all individual variations – full sampling up to special distribution lists for certain music genres and broadcasts.

We guarantee an accurate and transparent promotion in the following categories:

Radio promotion
Collaboration with a wide range of German radio stations. This includes the public broadcasters, private and local channels as well as Campus and digital radio.

Prese- and Online Promotion
Collaboration with opinion-forming print magazines as well as daily papers, music-, culture-, lifestyle- and city- magazines and freelance journalists.

Online collaboration with relevant music zines, news-, lifestyle- city magazines  and web portals.

  • an artist related working concept
  • sampling after selected individual arrangement
  • writing (or translating) of artist info
  • email dispatch of newsletter
  • preparing a list of all recipients
  • sampling of the media
  • personal follow-demand
  • setting up of reviews, airplay, interviews, giveaways
  • acquisition and coordination of reviews, interviews, special features etc.
  • interview coordination (phoner)
  • detailed and 14-day reports to the customer
  • collecting of press results, clippings
  • final promo report (PDF documents), documentation of the campaign by extensive press clippings (reviews, features, interviews, etc.)